Build a business
that fits your life.
Not the other way.

Giacomo is an eclectic person, capable of turning interests and passions into concrete, sustainable projects. A genuine example of what it takes for anyone who wants to shape their own entrepreneurial path.

I have had the privilege to grow up with Giacomo, personally and professionally. He has always inspired me with his entrepreneurial spirit and energy, his endless creativity and his fearlessness to jump into something new. He can go from idea, to creation, to implementation like no one else I know and has the right mindset to try, fail, learn, succeed, try again. I admire his tenacity and love our chats about growth and life and balance.

I have watched Giacomo build, fail, rebuild, and keep going, more times than I can count. As his sister, I have seen the late nights, the doubt, the pivots, and the moments when everything clicked. What he teaches his clients is not theory. It is exactly how he has lived. The resilience, the balance, the refusal to separate work from life: that is who he is, not a brand position.

I've known Giacomo for a few decades and have tracked his numerous ventures from ideation to exit. Time and again, he has proven himself to be a deeply resourceful, grounded, and creative entrepreneur. A one-time success can always be attributed to luck; serial success, however, proves there is a rigorous method to the madness. Through his diverse entrepreneurial journeys, Giacomo has truly figured it out. Beyond his sharp strategic instincts, what I appreciate most is his inherently cheerful, positive energy, a trait that makes him not just an exceptional human being, but an inspiring mentor.

I met Giacomo in 2014, working at YourPersonalJames for over seven years. Despite having interacted with many businesses, large and small, Giacomo remains one of the most brilliant people I know. While his range of skills goes well beyond average, what I appreciate most about him is his ability to drive results while maintaining a rare ethic and empathy, especially in business. I remember when, while everyone else asked only for immediate operational feedback, he had the foresight to spend entire days with me defining the specifications of the new company software, anticipating what was coming. Giacomo brings results and humanity: the true pillars of any company, which is only as strong as the people who lead it.

Over the past few years I have had the opportunity to work side by side with Giacomo in building a new entrepreneurial project. Seeing him in action confirmed how much his experience truly makes a difference. He has an extraordinary ability to analyse complex situations, quickly identify the real priorities, and turn ideas into concrete strategies. If you are looking for someone to help you build a sustainable business without losing sight of your personal life, Giacomo is the mentor who makes you think, challenges you when needed, and helps you make better decisions.

I met Giacomo almost by chance: a mutual contact was looking for someone who “knew how to use PowerPoint well.” From there, we started working together, without imagining that a few years later that collaboration would lead us to launch a startup together during Covid: WhereNext. Over the years, I've come to realize that Giacomo is one of those rare people I would be willing to start virtually any project with, not only because of his skills and experience, but above all because of the way he works with people, his ability to question himself and challenge his own thinking, and his constant willingness to share what he has learned. For me, he has been one of the best mentors I could have asked for. And, even more importantly, he is someone I would genuinely choose to have by my side on the next adventure.